Friday, February 8, 2013

What do you value in Taj Mahal?


What do you value in Taj Mahal? The amount of white marble used? The design and architecture? The historical significance?

The same questions apply to a lot of other objects. I retail earrings, so my reference is to earrings. People often have questions like these. What value do we get if we resell? What is the value of silver?

The reality is we can make the same stuff in copper or brass. Metal is just a little part of the value and affects the price of the eventual product based on commodity prices. It is the design and the craftsmanship which we charge for. And the price of that design/craftsmanship would stay the same whatever the metal.

Then why use silver? Simply because it scores higher than other metals in most important properties and, very importantly, it is long-lasting.

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